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The Custom Kings Street Customization Contest presents a battle among U.S. dealers to build the ultimate customized Street motorcycle. In sync with HDMC®'s efforts to redefine performance, dealers were invited to participate in a build-off and fight for the right to call themselves the first-ever U.S. Custom King Champion.
The following chronicles Horny Toad Harley-Davidson®'s quest to earn the title.
"What I envisioned for Project 15 was an ideal modern throwback with a minimalist flair. A nod to the European Cafe Racer culture and its influence on today's Young American riders while reinforcing Harley-Davidson®'s American heritage and its relentless pursuit; forward into the future."
--Mark Gamboa, Project Manager
More than just award-winning builders, NHTSA Certified Owner & Creator Bronson Willard teams with his talented artist Kurt Mitchell, who both worked extensively to realize our nostalgic vision while adding their patriotic signature to the build.
"Bronson [SMC] and I had weekly conversations of what each of us thought would complement "15". In a collective moment of inspiration and resulting elation; we choose the paint and design graphics that defined our project purpose."